ecch connect

New for 2012 ecch connect is a free, quarterly e-bulletin that will keep you up to date with what's happening in the case community and provide you with details of new and popular teaching materials being used worldwide.

Example of ecch connect

What's inside?

Each issue includes articles about the case method, featured cases that provide unique author insight into the case development process, information about case method training and competitions and details of the latest best selling items.

How to subscribe

You can subscribe free to this service when you register on the ecch website. If you are already registered simply , go to the your details section, click edit details and select ecch connect in your subscription options.

 

 

Current issue

Issue 2, April 2012

Features:
  • Classic cases - why do some cases stand the test of time?
  • The case writing workbook
Featured cases:
  • ALDI in Australia
  • Asahi Beer Enters the Russian Market
  • Massachusetts General Hospital's Pre-Admission Testing Area (PATA)
  • One Game to Rule Them All: Lord of the Rings Online and the MMO Market
Browse this issue

Previous issues

Issue 1, January 2012

Features:
  • Developing countries on the case
  • Help your students excel with cases
Featured cases:
  • A Grand Entrance? Li Ning's Emergence as a Global, Chinese Brand
  • Kaskazi Network Ltd: Disstributing to the Bottom of the Pyramid
  • Max Foundation: Saving Children's Lives Through Business Model Innovation
  • Pioneering Healthy Quick Service Food: The Case of Yo! Sushi
Browse this issue

Contact us

Contact us
 
We are always interested to hear from the case community. Please contact one of our offices with your query or feedback.

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t +44 (0)1234 750903
e ecch@ecch.com

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